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Impact Report

We use creativity and design to raise awareness about pressing issues, namely the climate crisis and inequality. Our Impact Report demonstrates our commitment to this purpose, contextualises how we avoid contradiction, and outlines our plan for further improvement.

Income

Creative agencies promoting solutions to ecological and social issues are responsible for the entirety of their work—including contradictory commissions from industries that cause crises.

We declare our entire revenue (est’d 2014) categorised by sector, positioning partners to consider whether our projects represent a conflict of interest:

Charity and NGO51%
Education25%
Business16%
Government8%

Business client income

Urban regeneration36%
Publishing30%
Legal18%
Creative8%
Trade union4%
Financial1%
Food1%
Health1%
Retail1%

Controversial sector income

Politics8%
Alcohol0%
Arms0%
Gambling0%
Pornography0%
Religion0%
Tobacco0%

List of controversial sectors defined by third-party ethical investment criteria.

The political funds we’ve received came from the Greens/European Free Alliance and the Department for Environment, Food and Rural Affairs.

Climate conflict sector income

Aluminium, iron, and steel0%
Aviation0%
Concrete and cement0%
Chemicals and petrochemicals0%
Meat and dairy0%
Plastics0%
Private cars0%
Pulp, paper, and timber0%
Shipping and trucking0%

Carbon emissions

Using the SME Climate Hub’s Business Carbon Calculator, we’ve set out to estimate our carbon footprint from formation in 2014 through 2024.

In the long-term, we aim to counteract our emissions with the Gold Standard. This programme focuses on projects creating sustainable development benefits for international communities directly affected by the climate crisis.